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An OURS Almost White cloth worn over the shoulder
An OURS Lemon Cream cloth, softly draped

A New Parent Brand

For those first years.

OURS makes the objects these years need most.

Designed to belong.

OURS makes a small number of parent goods, and makes them properly. Chosen once. Used daily.

A parent reading beside a stroller, with an OURS cloth over her shoulder

Material matters

What it’s made of, and why.

The body of each cloth is 100% TENCEL™, a botanical fiber with a smoother surface than cotton. Chosen for a life against skin and inside washing machines.

Body
100% TENCEL™
Binding
100% organic cotton
Care
Machine wash warm · tumble dry low
Choose Your Pair$45.00/ the pair
An OURS cap worn on a day out with the stroller

Why OURS

Euphoric and mundane, often in the same hour.

Parenting asks a lot. OURS makes objects that keep up.